Showing posts with label Apple iPhone 5 Review. Show all posts
Showing posts with label Apple iPhone 5 Review. Show all posts

iPad Mini: What we don't know

Apple's mystery mini-tablet hasn't emerged yet, and there are still plenty of unknowns surrounding it. Here are the biggest unanswered questions.

The so-called "iPad Mini" is the Sasquatch of the gadget world. Rumored for years, the smaller iPad looms ever closer to reality, with rumors of an imminent announcement and release ramping up nearly every day.

The gadget blogosphere, bolstered by a recent flurry of leaked photos and specs, seems to be taking the existence of the iPad Mini as an inevitability. But even assuming that the Mini is real -- and that it's coming soon -- there are some key unknowns. Here are the biggest and most important ones.

How much will it cost? There's a price war going on among cheap tablets. Between the Google Nexus 7, the Amazon Kindle Fire HD, and Barnes & Noble's forthcoming Nook HD tablets, $199 can get you an astonishing amount of power in a 7-inch tablet. Closer to Thanksgiving, we'll get the 8.9-inch Kindle Fire HD ($299 and up) and 9-inch Nook HD+ for an incredible $269. Meanwhile, the new iPod Touch (think of it as an "iPad Nano") is $299 with 32GB of storage. And last year's iPad 2 is $399. That's a lot of amazing products in the $199-to-$399 price range -- where will the iPad Mini fit in?

What is the name? Is it really the iPad Mini? Or would it be, as some are saying, the iPad Air? Or could it be something else?

What's the screen resolution? Rumors say that the iPad Mini won't have a Retina Display like the 2012 iPad, but does that mean it will have the same 1,024x768-pixel resolution as the iPad 2? On a 7.85-inch display -- the rumored iPad Mini screen size -- pixel density would be higher than that on the larger iPad 2, even at the same resolution. Or, could the Mini have a new, unique screen resolution?

What's the storage capacity? The full-size iPad has 16GB, 32GB, and 64GB variants, but a lot of the budget tablet space features 7-inch devices with 16GB or even less, down to 8GB for the entry-level $199 Nexus 7. The logical capacities for a smaller iPad would be 16GB, 32GB, and 64GB, but would that make this newer iPad a more tempting purchase than the existing larger iPad?

What gets left out? Will the iPad Mini make any compromises to hit its (presumably lower) price range? No 3G or 4G wireless, perhaps, or maybe a downgraded camera. Maybe the onboard processor remains an A5, instead of an A5X or A6. Or, could the iPad Mini be just as full-featured?

Will there be candy colors? Early photos of what claim to be the iPad Mini show an anodized aluminum design that's very similar to the new iPod Touch. Those iPods now come in bright colors. Could the new iPad take a similar path? It's hardly an essential question, but color iPads could add a whole new "stocking stuffer" angle, and lead to accessory options.

Could there be a killer accessory? Much like the Smart Cover for the iPad 2, maybe the newest iPad will have a special case, cover, or clever add-on that makes the product more appealing. Think a next-gen Smart Cover -- maybe one with a keyboard.


Report by: Scott Stein

Must have games and apps for your iPhone 5


Apple has just updated the iPhone into its fifth incarnation. Skinnier, lighter and more powerful than its predecessors, and with a bigger screen, the iPhone 5 has tempted millions of buyers - including me. As a gadget fan, I had yearned for one and, with a perfect sense of timing, my 2-year-old son helpfully dunked my iPhone 4S into a cup of tea last week.

The arrival of the newest iPhone has prompted a flurry of new apps, many optimized to make the most of its bigger screen. So it's an ideal moment to highlight the more interesting ones that Apple is promoting.

Games are always a great way to showcase a new device. Perhaps the most impressive of these apps for the iPhone 5 is Lili, a $5 game whose 3-D graphics could almost be for a games console. It's a role-playing game where you assume control of Lili, a young woman exploring a magical island. There's the usual mix of puzzles and tasks to be solved, but Lili uses an unusually simple control system where you tap and drag at the screen. This makes the game a joy to interact with, and it means even your younger children can play. Lili has amazing imagery and its own innocent Harry Potter-esque charm.

In a similar vein, Superbrothers: Sword and Sworcery EP is another charming $5 game. Despite its deliberately blocky graphics, which hark back to the early era of computer gaming, it's actually more complex than Lili. As you stroll through the role-playing adventure game, you use a sword and magic to progress. You can also collaborate with friends over Twitter. Its graphics don't stretch the iPhone's capabilities, but they do make the most of its new wide screen. Superbrothers is surprisingly engrossing, and funny too. And you'll want to play it with headphones because there's a lot of audio feedback, including an album's worth of original music.

I'm an astronomy fan, and I've tried many star guide apps, but the $3 Star Walk may be the best. Like its peer apps, Star Walk uses an augmented reality system to display a picture of the stars in the sky. This moves as you rotate your phone, mapping the sky. But unlike some of its rivals, Star Walk allows you to use the phone's camera so it shows the real view of the sky on the screen behind the app's graphics. This helps you work out what stars and constellations you're seeing. The app also has real-time data on satellites, so if you're curious whether that fast-moving streak in the sky is actually the International Space Station, the app can tell you. The iPhone 5's bigger screen is an asset because you see more sky at once.

Despite one of the iPhone 5's strengths being its camera, a couple of apps are designed to deliberately spoil the image quality of your photos. Halftone app turns them into spotty halftone images like those in a color comic magazine. You can annotate your images with classic comic speech bubbles, captions and so on. It's fun and pretty easy to use. While some effects are included in the $1 price, there's an in-app purchase for the more extreme effects. Halftone might be perfect for generating a quirky birthday card image; I plan on using it like this.

E Color Splash is also a neat $1 app that'll let you turn parts of a photo to black and white while leaving selected bits in color, generating a Spielberg-like effect in a static photo. It's clever, and though it has slightly mystifying controls, they are well explained in the built-in help video. It's another app that is great for making card images, probably best for the holiday season if you highlight spots of green and red.

Prismatic, a free news aggregator tool, has been optimized to use the iPhone 5's full screen. It uses your online profile at sites like Twitter and Facebook to calculate your interests and sets up a rolling feed that contains news stories that you'd probably like to read, versus the unfiltered Web. Prismatic is more basic than the popular free Flipboard app, which has also been made easy to use on iPhone 5, but its graphical simplicity and gestural interface may appeal to you. And it's always good to try alternatives.

SpeedTest.net is not optimized for the phone's new screen size, but this free app is useful if you're curious about how fast your 4G-capable iPhone 5 really is for mobile data. If you're getting true 4G speeds, its needle will shoot past the maximum 20 megabits per second on its on-screen dial. Very satisfying


Report by: Kit Eaton

A 'smart bra' that uses sensors to detect early breast cancer


An inconspicuous device in your bra could help catch breast cancer early!

The humble brassiere could play a more pivotal role as a US based company has unveiled plans for a hi-tech device that can be worn inside the bra to help detect breast cancer.

Catching the cancer early is crucial to survival rate and the efficacy of traditional annual mammograms as a reliable detection method is being called into question, with tumours beginning to form up to six years before they can be detected using mammograms. The company believes that their device will be able to detect tumours early and reduce the rate of false positives and negatives, thereby helping women seek treatment as soon as possible following a diagnosis.

The invention takes the form of a sensor that is placed inside the bra where it will measure any changes in cell temperature caused by the blood vessel growth associated with tumours as they develop. The sensor will also contain software that uses pattern recognition, chronology and artificial intelligence to look for changes in breast tissue that might indicate a tumour was present, Medcitynews.com reports.

The report said that the size of breast tumours and how far the cancer has spread are crucial elements in determining the prognosis of women diagnosed with breast cancer. Advancing technology 3D mammography and thermography, for example have gone some way in bringing early diagnoses to women, but these common methods are not infallible.

"Concerns with patient discomfort, exposure to radiation and false positives and negatives have spurred the creation of numerous other screening methods," the company First Warning Systems said.

The launch of the bra is said to be planned for 2013.


Report by: Press Trust of India

Apple set to take on Google, Amazon with iPad mini


Apple Inc will host an event on October 23 where it is expected to unveil a smaller iPad that will take on the less expensive devices offered by Amazon.com Inc and Google Inc, a source familiar with the matter said on Friday.

Wall Street analysts have predicted for months that Apple was planning a smaller, less costly version of its popular iPad to take on cheaper competing devices, a move that analysts say might hurt its margins, but prevent its rivals from dominating an increasingly important computing segment.

The source did not specify what the product would be and an Apple spokesman declined to comment, but tech blog AllThingsD reported earlier on Friday that Apple would launch the mini iPad at the event. The device is expected by many experts to have a screen between 7 and 8 inches (18-20 cm).

A smaller iPad will directly compete with e-commerce company Amazon's Kindle Fire HD tablet and Google's Nexus 7. Both devices have 7-inch screens and sell for $199. The first Kindle Fire, launched last year, grabbed about a fifth of the U.S. tablet market.

The consumer device company is gearing up to unveil a new product at a major October 23 event, said the source, who declined to be named, only days before Microsoft Corp unveils Windows 8 and its new Surface tablet on October 26.

The Nexus 7, manufactured by Asustek Computer Inc, has also seen a successful start, with the tablet selling out soon after launch.

One Wall Street analyst said he had seen the smaller tablet, dubbed iPad mini by the media, while visiting component suppliers in Asia.

"We actually had the opportunity to play with a pilot iPad Mini used by one of the vendors," Topeka Capital analyst Brian White said. "This 7.85-inch iPad Mini fit our hands like a glove and we were easily able to tuck the device in our sport coat, offering consumers a more mobile iPad experience for certain use cases."

Apple events are typically among the most-watched items on the industry calendar, monitored by consumers and technology investors alike. The event in two weeks, however, comes at a time of volatility for the popular technology stock.

Apple shares closed up 0.25 percent at $629.714 on the Nasdaq market, barely recouping significant losses suffered over the past three weeks as investors cashed out after it touched an all-time high of $705.07 on September 21.

While the stock is up 55 percent this year, it is currently down 10 percent from its record high. Wall Street analysts have cited concerns about disruptions of iPhone supplies after a riot in September at one of the plants operated by its main contract manufacturer, Foxconn Technology, and sharp criticism from consumers about errors in its Maps service.

Margin risk?

Apple's fiscal fourth quarter financial results are scheduled to be released on October 25, two days after the event, offering analysts a rare opportunity to grill executives about a new product just after details are made public.

A smaller iPad could be a risk to Apple's industry-leading margins, given that neither Amazon nor Google has been known to make much money from the smaller tablets.

Amazon's first Kindle Fire just about breaks even, according to IHS iSupply estimates. But the internet retailer sells a lot of content - music, books - through the Kindle line.

Google has said that its $199 Nexus 7 is being sold at cost and has no profit margin.

Apple earned gross margins of 23 percent to 32 percent on its U.S. iPad sales between October 2010 and the end of March 2012, a court filing by Apple in a recent patent trial against Samsung Electronics Co Ltd revealed in July. The company's margins on U.S. iPhone sales are almost double those of the iPad, averaging between 49 percent and 58 percent.

Sterne Agee analyst Shaw Wu said that, if Apple prices the smaller tablet between $299 to $349, it could maintain the current margins.

"The biggest cost in a tablet is the display," he said. "On a mini, the display will be a bit cheaper.

If the tablet is priced below $299, Apple could still maintain a decent margin if it offers 8 GB of storage instead of the minimum 16 GB storage it has in the current iPad, Wu added.

A mini version of the iPad marks a departure for the company that now has just one 9.7-inch iPad, although it does come with various storage options and starts at $499.

Late Apple founder Steve Jobs famously derided the 7-inch screen as unwieldy for tablet applications, saying the devices should come with sandpaper so that users can file down their fingers to use them.

But an internal email revealed during the patent trial showed that Internet chief Eddy Cue argued there was a market for a 7-inch tablet and that Apple should have one. The email, sent in early 2011 to top Apple executives, said Jobs had warmed up to the idea.

Struggling Silicon Valley technology icon Hewlett Packard Co was among the first to show, albeit unwittingly, that there was indeed a healthy market for cheap tablets. Sales of the TouchPad took off after the company slashed the price to $99 from $399 and $499 after deciding to kill the product.


Report by: Reuters

5 Organisations fighting for online freedom


The Internet has been the single most disruptive technology phenomenon of our times. In just a matter of years, human civilisation has been transformed in the way that we spread information, access entertainment and communicate. Over the years, it has evolved in wonderful and unpredictable ways because of its free and open nature. Now, its very foundation is being threatened by governments and private interests around the world who seek to control change rather than adapt to it.

This is because the all-powerful Internet has in recent times allowed the voices of common people to be heard in ways never possible before—in some cases, to express political dissent, while in others, to express dissatisfaction with corporate greed. Unlike traditional media that can be controlled or punished relatively easily, the nature and scope of the Internet poses a challenge to censors and private interests alike. Bills proposing to censor the Internet are mushrooming in almost every country. It’s being done in the name of curbing piracy, eliminating child pornography, upholding national security, combating terrorism and organised crime etc., all of which sound like noble causes. While measures against such things are necessary, the steps proposed will also gravely undermine and impose restrictions on an individual's use of Internet as we know it.

These measures have been decried by advocates of democracy and free speech, and there are many organisations around the world striving for online freedom. Here we have featured some of them.

Electronic Frontier Foundation

EFF prides itself as the first line of defence when online freedom is threatened


Established in 1990, U.S. based Electronic Frontier Foundation (EFF) prides itself as the first line of defence when online freedom is threatened. It consists of a blend of lawyers, activists, technologists and analysts who defend digital rights on behalf of the people in the court of law. It acts as a watchdog against bad policies that potentially endanger the online freedom. EFF was successful in exposing the Anti-Counterfeiting Trade Agreement (ACTA), a secretive multi-national pact that could have severely curtailed online freedom. Apart from this, EFF also successfully spearheaded the campaign against bills like Stop Online Piracy Act (SOPA) and Protect IP Act (PIPA). These bills, if enacted, would give the authority to blacklist sites accused of copyright infringement without any proof. To protest against these bills, EFF in-conjunction with several other online activists initiated a campaign that was supported by several major sites, as they blacked out their site in protest. You can sign-up with EFF and stay updated about the latest happenings around the world. You can also take part in its online initiatives and make a donation as well. EFF also provides support and advice to organisations and individuals in countries that practice Internet censorship.

The Centre for Internet & Society

CIS is an Indian organisation that has been spreading awareness about digital rights


The Centre for Internet & Society, based in Bangalore, is one such organisation in India that focuses on concerns of the digital world. It undertakes policy and academic research in the field of Internet and studies its relationship with the society – the political, social and cultural context. It has been very vocal about the attempts of the Indian Government to censor the Internet and undertook several initiatives to create public awareness to demand a policy change. In partnership with Google India, it conducted the Google Policy Fellowship 2011. Rishabh Dara, who was selected as a Fellow, presented a paper about the IT Rules 2011. As a part of the study, he sent takedown notices to seven prominent intermediaries and studied the action taken by them. The results showed that six out of the seven intermediaries took down the content without proper judgment about whether it was necessary. This could be because they find taking down the content easier than being dragged to court for non-compliance. This successfully exposed the major flaw in the rules and showed just how easily it can be used to censor the Internet.

Anonymous

You may not agree with its methods, but Anonymous has been working for Internet freedom for several years


You may not agree with its ways, but Anonymous has taken a stand against censorship in different parts of the world. A group of hacktivists, it was established somewhere around 2003 and, as the name suggests, the members remain anonymous. During public demonstrations, they wear Guy Fawkes masks, which is now strongly associated with Anonymous and has become its public identity. The members of Anonymous come together and make use of several Internet forums to collaborate. The group is against Internet censorship and targets official government sites by distributed denial of service (DDoS) attacks or by defacing its webpages. Most prominent amongst its activities include Project Chanology – to protest against the Church of Scientology. Anonymous was irked by the Church's attempt to remove a video interview of Tom Cruise extolling the virtues of scientology. Citing it as an instance of Internet censorship, Anonymous released a warning video on YouTube in 2008 and followed it up with DDoS attacks to hinder the operations of Scientology. More recently, Anonymous made news by its activities to protest Stop Online Piracy Act (SOPA) that brought down sites of FBI, U.S. Justice Department, Motion Pictures Association of America and many others. Anonymous also made its presence felt in India in May this year owing to Indian Governments increased attempts at Internet censorship. In the line of fire were the sites of Supreme Court of India, Indian National Congress and Bharatiya Janata Party. You can get updates about the activities of the group on the site Anonnews.

Internet Defense League

It's a non-profit group, Fight for the Future, in collaboration with the founder of Reddit, Alexis Ohanian


The Internet Defense League was established by Fight for the Future, a non-profit group, in collaboration with the founder of Reddit, Alexis Ohanian. The idea of a site came about after the far-spread protest of SOPA bill. The League realised the need for sustained efforts in case of future attempts to censor Internet in the form of various bills. The Internet Defense League has developed a ‘cat signal’, much like the ‘bat signal’, to act as an alert signal during a need for action. How it works is—the websites who have signed-up with them will need to add a code to their site or opt to receive an alert over email. When the alert is sounded, there will be a widget or a banner displayed on the site urging people to take action. It could range from boycott, signing petitions or even black-out. Even bloggers can be a part of this initiative. The idea is to mobilise thousands of people in a short span of time. The sites that have signed up so far include the likes of Mozilla, WordPress, Reddit, CraigConnect, EFF, AccessNow, GrooveShark and many more.

Access Now

Access Now has a contest you can be a part of


Access Now is a U.S. based organisation that is striving for online freedom, globally. The organisation was established in 2009 post the conflict that arose in Iran during the Presidential elections. It brings together organisations, individuals, activists and institutions from around the world to work towards addressing Internet censorship issues. It empowers people, making them aware of their digital rights, and provides them with necessary guidance to fight their cause. It runs several campaigns that you can be a part of; you can browse through the various campaigns undertaken around the world and then digitally sign the petition marking your support. Besides this, it also has a contest – the Access Innovation Prize that will award prize money to individuals, organisations or networks that put forth the best actionable ideas and make use of information technology to promote human rights in their respective countries. They have the option to use an existing tool or present something completely new.
Are there any other organisations, fighting for Internet freedom, that you are aware of? Do let us know.


Report by: Priyanka Tilve

Smaller firms grab big slice of mobile advertising


When Auntie Anne's, the pretzel chain, wanted to tempt moms in Atlanta shopping malls with free offers, it dished out coupons through smartphones that could be redeemed immediately for a free drink or other specials.

But while the moms received the coupons on their iPhone or Android device, the power behind the campaign was not Google Inc or Apple Inc -- it was Millennial Media , a nimble six-year old independent that has grabbed the No.2 spot in mobile advertising in the United States.

Google is No.1, but the flexibility of its smaller rivals is helping them catch up in a U.S. market that is expected to triple in size to more than $20 billion in the next three years, according to market research firm Gartner.

Mobile advertising a boon for smaller firms

Smaller firms have the freedom to reach users who use any mobile operating system, unlike Apple, which promotes advertising on its Apple iOS platform, and Google, which handles advertising across all devices but also has its own platform, Android.

"Advertisers want to be able to reach the broadest population they can and in the mobile world, where the platforms are fragmented, this gives an opening to the providers who are truly platform neutral," Gartner analyst Andrew Frank said.

Google held 24 percent of the U.S. market last year, while Millennial had 17 percent and Apple 15.5 percent, according to market research firm IDC. Unlisted Jumptap held 9.5 percent, Yahoo Inc 7.5 percent and India's InMobi 2.2. percent.

Ireland-based Velti Plc , which listed in early 2011, is also chasing market share.

Investors are taking notice.

While Facebook Inc has been pilloried for lacking a mobile strategy, shares of Millennial have jumped 76 percent from a low of $9 in early August. Shares of Velti have leaped 59 percent from a life low of $4.99 on July 25.

Millennial, a roughly $1 billion company, is a great bet for someone looking for investments in mobile advertising, said Steven Dray, a portfolio manager at investment firm AlphaOne Capital Partners LLC.

"When you get to brand advertising, which is eventually going to be a huge pile of money that's going to move from traditional advertising to mobile, I think that's where Millennial and some of the smaller players could have very good success," Dray said.

AlphaOne bought into Millennial after its initial public offering in March and holds about 40,000 shares in the company.

Despite the run-up in their shares, the smaller firms have not run ahead of the sector. Millennial trades at 4.3 times forward 12-month sales and Velti trades at 1.3 times.

While their businesses are obviously much bigger and more varied, Google trades at a multiple of 4.6 and Facebook at 6.7.

As consumers increasingly surf the Web on the go, advertisers are looking to ply them with targeted information about nearby restaurants, pubs, theaters, shops and salons.

But there's no point pitching a shampoo to a skinhead, so the secret sauce for advertisers is user information -- and Millennial's trove of user data is what CEO Paul Palmieri is counting on to give his firm an advantage.

Millennial gathers "first-party" data -- information that users provide to a publisher, or that is gleaned from surfing habits that website owners share with advertising companies.

"It is also valuable to users because the more targeted-advertising they get, the more relevant their experience ends up being," Palmieri said, although analysts say the privacy issues this raises are yet to be resolved.

The smaller companies tout their tight focus on the mobile sector, rather than worrying about how that fits in with online advertising.

"We only focus on mobile. Google on the other hand has many different things to worry about. Yes mobile is important, but is it the most important? Probably not," said InMobi CEO Naveen Tewari, although he is not complacent about the challenge.

"The only way to compete with (Google) is by innovating faster," said Tewari, who expects his 850-person company to report billions of dollars in revenue in a couple of years.

RISING COMPETITION

But the big guns are not far away. The entry of Facebook and Twitter is expected to change mobile advertising.

Facebook, which declined to comment for this story, is investing heavily in improving mobile applications and creating new metrics to measure the success of mobile advertising -- a move expected to give a fillip to the wider market.

"There is a lack of maturity in the metrics that are available for measuring mobile campaigns," Gartner's Frank said.

"That's where there's an opening for innovation that some of the larger companies are not able to satisfy today."

Twitter, too, expanded its advertising program for the iPhone and Android devices and now sells promoted tweets and advertises promoted accounts on its mobile applications timeline, rather than only on a search page.

And Google is determined not to lose its No.1 spot. It bought mobile ad platform AdMob in 2009 and its YouTube video service recently launched a new iPhone app that carries video advertisements.

The success of iPhones and Android smartphones and the fact that Google owns many popular mobile applications also helps push its mobile advertisements.

ROAD BLOCKS

The mobile advertising model has its detractors, and some have groused that the small screen on mobile devices makes viewing advertisements difficult, while a lack of good mobile websites might keep away potential viewers.

Users tend to spend less time on their mobiles in one go and advertisements have to be designed for short attention spans.

"I think it's still a struggle. Most of the advertising that you see on mobile devices today is still predominantly not very well targeted or not very granually targeted," Frank said.

Uncertainty about how best to advertise on mobile platforms is holding back the valuations of mobile advertising firms, Baird and Co analyst Colin Sebastian said.

While industry-standard measurements are lacking, the companies argue that mobile advertising has five times the click-through rate of online advertising.

"You can touch the ad, flip the ad, move the ad, you can do things that you cannot do on a PC. Your interactivity levels are very high," Tewari said.


Report by: Reuters

Evernote v2.5 for Windows Phone brings Note List tiles, new features


Evernote for Windows Phone has been updated to version 2.5. According to the change list on the Windows Phone store, the updated Evernote app features a new tile layout design for note list. Each tile comes with the note title, date, and text from the note. Where the note contains an image, a preview of the image will take up the lower two-thirds of the tile. The tile also shows an icon indicating an audio or file attachment.

The login and registration screens have been redesigned too. For those looking to explore and discover the app, the update has introduced new popup tips. The note editing mode is now more spacious, making it easier for users to not only view content, but also edit it. The updated app for Windows Phone users introduces several performance improvements, including faster startup. Head over to the store, here to install the updated app. The app runs on Windows Phone 7.5 or higher.

Using the Evernote application, Windows Phone users can save content from notes to ideas to snapshots to recordings. The app promises to put everything into Evernote while synchronising your content in the phone with the web and your PC.

New app has a spacious Note Editor

Users can pin template tiles, create a new note complete with a title, tags, notebook, and content. Further, the app offers text templates that open up new note in the editor, photo templates that start the camera, and audio templates that start recording automatically.

At the fag end of last year, Evernote got a major Windows Phone update. The new version is 2.1, and the update got note pinning, language support, and more. Pinning notes to the home screen lets you access notes, notebooks, and features quicker. To access pinning, go to Evernote Settings > General > Pin to Start Page. Here you can choose to pin specific new note options, such as a new text note, snapshot note, and new audio note. Tapping these options from the home screen will launch them into the note. To pin a notebook or tag, swipe to the relevant screen, then tap the Pin button at the bottom of the screen. On the home screen the tile will include a number showing how many notes are related to the notebook or tag. To pin a note, open the note, tap the dots in the menu, and choose 'Pin this Note'.

Evernote for Mac got updated recently. The new Evernote for Mac 3.2 introduced a host of improvements. The highlight of the updated Evernote is the Activity Stream, which is a feature that keeps users updated with the on goings in one’s account. It also brings in update to all graphical elements to support the new MacBook Retina displays.

Evernote updated its app for Android too recently, especially for tablet users. The upgrades include a completely redesigned tablet interface coupled with a new note view. The popular note taking application has been spruced up to work well on 7-inch tablets such as the Nexus 7 and the Kindle Fire. The Evernote app for Android also boasts of a new homescreen. The user only needs to tap on the screen to create a new note or view his or her notebook, tags, and place views. The update also brought a host of swipe interactions, which Evernote believes improves navigation through the app. It allows users to swipe the note list to view it on full-screen mode or swipe it in the opposite direction to get back to the left panel. The design of the Note list, too has undergone a change in the update for Android.


Report by: Reuters

Apple gets OK to use Swiss railway clock design


Apple, sensitive about protecting its own designs, has struck a deal to use Swiss railway operator SBB's trademark station clock design on iPads and iPhones.

SBB, which holds the trademark for a 1944 design by Zurich-born engineer Hans Hilfiker, said last month it might challenge the U.S. company after the clock appeared on a new operating system for the iPad.

"For the use of the clockface on certain Apple devices such as iPads and iPhones, the parties have negotiated an arrangement that enables Apple to use the SBB station clock under a licence agreement," SBB said on Friday.

Apple and SBB reach an agreement

The cost of the licensing fee and further detail of the agreement will remain confidential.

"It is a design icon that has obviously lost none of its appeal in the digital age," the SBB said. "Even now, it symbolises the innovation and reliability that are key qualities attributed to both SBB and Switzerland as a whole."

Hilfiker designed the minimalist clock to help travellers check the time at a distance while hurrying to catch trains.

In 1953, he added a red second hand in the shape of a railway guard's signalling disc, which pauses briefly at the top of each minute "to enable trains to depart punctually", as he put it.

The Design Museum in London and the Museum of Modern Art in New York both included Hilfiker's clock among examples of outstanding 20th-century design.

Apple won a sweeping legal victory in August when a U.S. jury found Samsung Electronics had copied critical features of the iPad and iPhone.


Report by: Reuters

US regulators move closer to suing Google


Federal regulators are moving closer to suing Google over allegations that the company has abused its dominance of Internet search to stifle competition and drive up online advertising prices, news reports said Friday.

Several news outlets reported that staff members at the Federal Trade Commission are preparing to recommend that the agency file an antitrust lawsuit against the search giant. A majority of the five FTC commissioners would have to approve a suit before legal action could proceed.

The reports from The New York Times, Bloomberg News and Reuters cited unnamed people briefed on the FTC's investigation.

Google is in the crosshairs of the FTC

FTC spokesman Peter Kaplan declined to comment.

The agency has been investigating Google's business practices. The probe was triggered by complaints that Google Inc. has been highlighting its peripheral services in its influential search results and relegating offerings from its rivals to the back pages.

The FTC also has been looking into whether Google has rigged its results in a way that has prodded websites to pay more to promote their services through Google's advertising network.

In a statement Friday, Google said, "We are happy to answer any questions that regulators have about our business."

Google is based in Mountain View, Calif.


Report by: Associated Press

One bn people in the world don't have mobile phones


About one billion people across the world still do not own a mobile phone, and a third of the world's population is unable to access the internet, a study has found.

The report by the International Telecommunications Union (ITU) showed that six billion people -- six out of seven of the world's population -- had a subscription to a mobile phone by the end of 2011, the Daily Mail reported. However, even with the rapid advancement of the communications industry, one billion others still do not have a phone.

One billion people around the world still don't own a mobile phone

About a third of the world's population - around 2.3 billion - does not have access to the internet, the report said. The report said the number of people acquiring mobile phone subscriptions has risen sharply in recent years, with developing countries seeing a double-digit growth in 2011.

The daily said the use of mobile broadband grew by 78 percent in developing countries and 40 percent across the world. However, huge disparities were revealed in the cost of services from country-to-country, the ITU report said, with poorer nations paying the most.

Macau, Norway and Singapore were at the top of the list of 161 countries in terms of internet affordability, while Madagascar came last, just behind Togo and Niger, the Daily Mail said.


Report by: IANS

Twitter says its ads pay off for political candidates


Twitter released a study Wednesday showing its paid messages pay off for political candidates, not only in garnering attention but in driving campaign contributions.

The study by the marketing firm Compete found the average Twitter user was 68 percent more likely to visit a campaign donation page than the average Internet user.

The likelihood increases when Twitter users are exposed to political tweets either from those they follow or "promoted" or paid messages.

"Twitter users exposed to any of these kinds of political tweets are almost twice as likely (97 percent) as other Twitter users to visit an online political donation page," said Twitter's head of political ad sales, Peter Greenberger.

Greenberger said in a blog post that these Twitter users are more likely to donate and also become more engaged in a campaign.

He said the data didn't allow an analysis of individual campaigns but that increased donation rates by Twitter users were found to be very similar across all candidates and parties.

"We have always known that Twitter users are politically engaged; now we know that exposure to political tweets drives political contributions," he said.


Report by: Agence France-Presse,

Samsung extends lead over Apple in smartphone race: Poll


Samsung Electronics pulled further ahead of rival Apple in the global smartphone market in the third quarter, showing strong demand for its latest top-of-the-range model, the Galaxy SIII, according to a Reuters poll.

The two industry giants were the only companies among the top 10 cellphone makers to have won market share last quarter, due to the strength of their smartphone brands Galaxy and iPhone the poll of 40 equity and telecoms market analysts showed.

"The quarter will probably become a milestone for those phone makers striving to survive," IDC analyst Francisco Jeronimo said.

"It will expose the weakness of their performances compared to the mammoths of this industry, Apple and Samsung, which are expected to publish stellar results following the launch of the iPhone 5 and the success of the Galaxy SIII."

Samsung was expected to have sold 55 million smartphones in the quarter, compared with Apple's sales of 26.6 million iPhones, benefiting from its broad range of smartphones.

Apple's late-September launch of its iPhone 5 dented sales of the older version. A ramp-up in production and sales of the new model will likely help narrow the gap with Samsung i n the fourth quarter, analysts said.

Among the 10 largest cellphone makers, sales at HTC, LG Electronics and Research In Motion are expected to fall more than 30 percent from a year ago, despite overall market growth.

Gartner analyst Carolina Milanesi said many of these large cellphone makers were struggling to stand out as they are squeezed by Apple and Samsung at the high-end of the market and by Chinese phone companies at the lower end.

"They are suffering because they do not have a differentiated offering and a strong enough brand," she said.

The poll showed ZTE and Huawei were both expected to be among five largest cellphone vendors next year, illustrating the growing clout of Chinese companies.

In the cellphone market as a whole, including basic cellphones, Samsung is expected to continue to extend its lead over Nokia after it ended Nokia's 14-year reign as the world's largest in the first quarter. Samsung is estimated to have sold 100 million phones in the third quarter.

Nokia, now global No 2, was expected to report a sharp fall in phone sales from a year ago as its new Windows Phones are yet to compensate for falling sales of legacy products.


Report by: Reuters

Apple poaches Samsung chip designer Jim Mergard: Report


Apple has reportedly swooped in to sign chip designer Jim Mergard from Samsung. The move comes in the backdrop of the bitter Apple vs Samsung battle that has played out in courtrooms and markets all across the world.

Jim Mergard, a former AMD employee, joins Apple months after Jim Keller, a director in the platform architecture group and considered to be one of the key men behind Apple's A4 and A5 chips, left the company in August to make a return to AMD.

The Wall Street Journal was first to report Mergard's move:
The gadget maker (Apple) has hired Jim Mergard, a 16-year veteran of Advanced Micro Devices AMD who was a vice president and chief engineer there before he left for Samsung. He is known for playing a leading role in the development of a high-profile AMD chip that carried the code name Brazos and was designed for low-end portable computers.
The obvious thing for Mergard to do would be to join Apple's system-on-a-chip (SoC) design effort that has seen plenty of progress since the company first ventured in the territory with the Apple A4. More recently, the iPhone 5 is powered by Apple's A6 chip that is said to have twice as much CPU and GPU power compared to its predecessor.

WSJ also speculates if Mergard would design a custom-processor for use in Apple's Mac line. The report quotes Patrick Moorhead, a former AMD executive who now leads the research firm Moor Insights & Strategy, as saying that "He (Mergard) would be very capable of pulling together internal and external resources to do a PC processor for Apple."

While it's certainly possible for Apple to design a custom processor for use in its laptops and desktops, it's hard to see the company putting in a major effort towards that end considering Intel processors do a great job at the moment. More importantly, with a fundamental shift away from traditional computers already underway, and Apple at the forefront of that shift, any potential gains from having a custom chip in the Mac line, would be of minimum value at best.


Report by: Kunal Dua

Apple likely to unveil iPad mini on October 23, claims report


Another week. Another launch date for the iPad mini. According to AllThingsD, Apple is likely to unveil the iPad mini at a special event to be held on October 23.
Earlier this month, a report in Fortune had indicated that Apple will launch the iPad mini at an event to be held on October 17, invitations for which will be sent by October 10. The date came and went and, as you're aware, no one received any invitations. This led to speculation by some if the launch had been delayed due to supply constraints. This report from AllThingsD should put a halt to those speculations:

People familiar with Apple's plans tell us that the company will unveil the so-called "iPad mini" on October 23 at an invitation-only event.


The October 23 launch date is in line with AllThingsD's earlier report which had indicated an October launch for the tablet:
Only after the next-generation iPhone is out the door and on sale will Apple announce the smaller iPad it's been working on.
That device, which is expected to have a display of less than eight inches (20 centimetres), will be uncrated at a second special event, which sources say is currently scheduled for October.


AllThingsD goes on to note that October 23 is on a Tuesday, though typically Apple launch events are held on Wednesdays. It also speculates that Apple might hold a smaller event at a venue closer home, like its own Town Hall Auditorium.


Report by: NDTV Correspondent

Microsoft reveals Windows 8 price, opens for pre-order


Microsoft Corp opened its Windows 8 operating system for pre-orders on Friday, setting the price for the full version of the software at $70 for a DVD pack.

Users can also wait for launch on October 26 to download the system onto their computers for $40, an offer price that will expire at the end of January.

Shoppers can reserve the software pack at Microsoft's own stores, Amazon.com, Best Buy, Staples and elsewhere. The price tag is significantly lower than the current price for a comparable version of Windows 7, which costs $200.

Any customer who buys, or already bought, a Windows 7 PC between June 2 and the end of January 2013 will be able to get an upgrade to Windows 8 Pro for $15, a move designed to prevent a drop-off in PC sales before the launch of Windows 8.

Microsoft also said PC makers such as Acer, Asustek, Dell, HP, Samsung and Sony were also now taking pre-orders for machines with Windows 8 pre-installed.

The world's largest software company did not mention its own Surface tablet PC, which is expected on the market at the same time as Windows 8. Microsoft has not revealed specifications or price of the product it hopes will challenge Apple Inc's iPad.


Report by: Reuters

RockMelt for the iPad: Here Comes the Latest Social Browser


A social web browser. It sounds like a cool idea for a product. I first got excited about the concept years ago, when I tried a browser called Flock, which started as a Firefox variant and then became a radically different beast based on Chrome underpinnings before disappearing altogether.

I’ve also been intrigued by RockMelt, another Chrome-based browser with a social bent. Like Flock, the two-year-old app aims to weave your friendships and followings on Facebook and Twitter directly into the browser. And like Flock’s inventors, its creators have decided to scrap their initial take on the idea and start over.

The new version of RockMelt is debuting on the iPad. It has almost nothing in common with the PC and Mac versions except for the overarching social goals. Actually, it has surprisingly little in common with any existing browser. Eric Vishria and Tim Howes, RockMelt’s founders, told me that their goal was to take what they’ve learned from the existing version of RockMelt, and then reinvent browsing for the tablet rather than simply retrofit a conventional browser for the iPad’s touchscreen.

What does their reinvented browser look like? Well, it’s a little as if Safari and Flipboard had a baby together, and it came out looking like Pinterest.

As before, you set up RockMelt by hooking it up with your Facebook and/or Twitter accounts. But instead of using these connections to let you post status updates and chat, RockMelt for the iPad starts scouring your friends’ activity for stuff they’ve shared. It adds in content from various other sites in categories such as Business, News, Geek, Cute and LMAO, attempting to emphasize topics it thinks you’ll like. And then it lays out links to everything in an infinitely-scrolling stream of tiles.

(When I signed up, incidentally, RockMelt failed to go through this initial process of selecting friends and content sources; I had to manually add them. Vishria told me I was the sole victim of a gnarly bug on the server side.)

You can peruse an all-encompassing stream or one for a particular category, content source or friend. As you do, you can share items you like via conventional means–Facebook, Twitter, e-mail or text message. But RockMelt also has its own internal sharing feature that’s like a more emotionally textured Like button. There are six options: Like, LOL, Want, WTF, Aww and Hmm, which RockMelt’s founders told me should be enough to encompass nearly any reaction any human being might have to anything on the web.

Here’s another way RockMelt departs from years of browser tradition: When you tap on a tile to read a piece of content someone’s shared, the browser doesn’t always send you to the originating web page. If RockMelt has a content deal with the site in question, or the site has a full-text RSS feed, you get a view based on Safari’s Reader feature–a streamlined, easy-to-read page with the words and images from the original page, but no ads or other clutter. Here again, I was reminded of Flipboard. (Some links do go directly to the web, and you can always load the full-blown version of a page.)

Search is also handled with tiles: As you type a query, you see tiles–just a few–that take you either directly to websites or to related Google searches.

It’s easy to give a Pinterest-esque interface to an app or service–hey, everyone’s doing it--but harder to do it well. RockMelt for the iPad does it well. As you swipe through tiles, they swoop by smoothly and rapidly; when you switch from view to view, they rearrange themselves with balletic grace. Like the best interfaces, it’s effective, efficient and addictive.

As I used RockMelt, I had lots of fun–and found lots of places where I wished its new features were meatier. For instance, I didn’t find any way to pull up a list of the people I was following, let alone anyone else’s followers. And as you follow content providers, the browser auto-sorts them into folders by subject–which can make it difficult to find them later–and doesn’t let you reorder them.

Some of the things you expect every browser to do competently, this first version of RockMelt for the iPad does either poorly or not at all. I found it surprisingly tough to simply type in a URL and go there, in part because the address bar doesn’t have autocomplete, but also because of an apparent bug which sometimes prevented the browser from loading a page even if I typed the entire address.

Tabs are also an issue. They’re done in a clever way: To open a new page, you swipe the current one off to the right, where it gets stored along with any other pages you’ve swiped. Sliding your finger in from the right lets you get back to any of these stockpiled pages. But I found that any time I tapped on a tab, the page in question got reloaded, bogging down the process of hopping from site to site. (Vishria told me that this is because the browser uses RAM freely to speed up the stream of tiles, limiting the remaining memory that’s available for web pages.)

Then there are bookmarks. RockMelt doesn’t have ‘em. I’m on record as not being much of a bookmark user, but every once in awhile, when I do want to bookmark something, I really want to bookmark it. (There is a workaround: The tabs are persistent from session to session, so as far as I can tell, you can tuck a page over there for as long as you like.)

In short, RockMelt for the iPad would benefit both from taking its inventive ideas further and being, in certain places, slightly more like an old-school browser. One that’s less buggy than the version I tried.

I’m sure interested in seeing where the company takes this, though. (It says that it will redo the PC/Mac versions to match the iPad’s new features, and is contemplating versions for phones and other tablets.) Whether it’ll ever be a plausible full-time replacement for the iPad’s Safari, I don’t know, especially since Vishria and Howes aren’t trying to build something that replicates all of Safari’s useful features. But I could see it evolving into an app which I–and plenty of other people–use every day.


Report by: Harry McCracken

Why Apple vs. Google is the Most Important Battle in Technology


Google Executive Chairman Eric Schmidt speaks to students during a seminar at Yonsei University in Seoul, South Korea, Sept. 28, 2012.

In the 1990s, Microsoft Internet Explorer battled Netscape Navigator in the great Web browser wars. In the 2000s, Google and Yahoo locked horns over Internet search — and we know how that turned out. Today, the latest high-stakes tech conflict is between Apple’s iPhone and Google’s Android mobile operating system for supremacy in the smart phone market.

Each of these clashes defined an era of Internet history. Apple vs. Android is no different. Experts agree that the struggle for Internet advantage is shifting to the mobile space, and iPhone and Android have surged to the front of the pack with diametrically opposed models. Neither of these players will be vanquished anytime soon — these battles take years to play out — but the company that gains the upper-hand will have positioned itself to best take advantage of the massive structural shift from the desktop PC to smart phones and tablets.

Apple and Google realize how huge the stakes are in this fight. Apple’s late CEO Steve Jobs revolutionized the mobile phone market with the iPhone, and he was furious when Google launched Android, because he was convinced it ripped off features from the iPhone. (In August, a San Jose, Calif. federal jury agreed.) Google, meanwhile, has poured millions of dollars into developing Android, and billions more bolstering its intellectual property position by buying Motorola Mobility for $12.5 billion.

This “smart phone showdown” is important because Apple and Google are advancing radically different business models to the fight. This is bigger than just a commercial clash between two tech titans. It’s a war between two fundamentally different visions for the future of computing, described in simplistic terms as “closed” vs. “open.” Apple’s model is end-to-end control over the iPhone process, from hardware to software to the mobile applications that it must approve for sale in the App Store. Google’s model has been to distribute the Android system for free to the developer community at large, and let a thousand flowers bloom.

Each company has been successful with its respective strategy: Apple makes $1 billion per month on iPhone sales, and the device is considered the gold standard for smart phone design. Android, meanwhile, generates vastly less revenue per unit sold, but has racked up massive market-share gains, growing to lead the global mobile OS space in just 5 years.

Speaking at an event in New York City earlier this week, Google executive chairman Eric Schmidt did not mince words describing the intensity of the showdown, and what he characterized as its benefits to consumers. “The Android-Apple platform fight is the defining fight in the industry today,” Schmidt said at an event hosted by AllThingsD co-executive editors Kara Swisher and Walt Mossberg. “We’ve not seen platform fights at this scale,” he added, in comments cited by AllThingsD‘s Liz Gannes. “The beneficiary is you guys (i.e., consumers). Prices are dropping rapidly. That’s a wonderful value proposition.”

This battle may have “wonderful” consequences for consumers, but it hasn’t exactly been pleasant for the combatants. In addition to cutthroat competition in the marketplace, Apple has been slugging it out in courtrooms around the world over intellectual property with Google’s hardware partners. Apple’s global patent offensive against Samsung, HTC, and other Google partners (including the search giant’s newly acquired Motorola Mobility division) is really a proxy fight against Android. In August, South Korea-based Samsung was hit with a $1.05 billion verdict after a federal jury concluded that it had infringed Apple’s iPhone patents.

To hear them tell it, top executives at both Apple and Google insist they would prefer not to engage in such expensive and drawn-out patent litigation, but at least in Apple’s case, the company feels it has no choice but to defend its flagship product. Last spring, Apple CEO Tim Cook declared that he’s “always hated litigation, and I continue to hate it,” but said that it’s his job to protect Apple’s inventions. For his part, Schmidt told the New York audience that, “These patent wars are death,” and described the patent arms race as ”bad for innovation. It eliminates choices.”

That view was backed up in the latest installment of The New York Times iEconomy series, which appeared earlier this week. “The marketplace for new ideas has been corrupted by software patents used as destructive weapons,” the story’s authors wrote, noting that last year, for the first time, Apple and Google spent more on patent litigation and intellectual property than on research and development, a striking fact that sharply illustrates how incentives have become skewed in the tech industry. Elsewhere in the article, a former Apple executive confirmed that in the case of the company’s 2010 lawsuit against HTC, a key Android partner, “Google was the enemy, the real target.”

Could Apple and Google finally be growing weary of the patents wars? There are the faintest glimmers of hope. Google CEO Larry Page and Apple’s Cook have been holding back-channel discussions “about a range of intellectual property matters, including the ongoing mobile patent disputes between the companies,” Reuters reported six weeks ago. It’s encouraging to see these two tech titans talking, because consumers want to see these firms compete in the marketplace, not bicker in courtrooms. As the battle for smartphone supremacy rages between Apple and Google, may the company’s best product win — not the company with the best patent lawyers.


Report by: Sam Gustin

Microsoft move hints at the death of Windows service packs


Microsoft's first-time move Tuesday to update Windows 8 before the OS launches is a sign of the company's continued edging toward practices long held by rivals Apple and Google, analysts said today.

On Tuesday, alongside the usual Patch Tuesday security updates, Microsoft shipped four non-security updates specific to Windows 8, which doesn't go on sale until Oct. 26.

Steven Sinofsky, the executive who leads the Windows division, said that the biggest of the updates -- a massive 170MB download for Windows 8 x64 -- targeted performance, power management, media playback and compatibility issues which company developers uncovered and/or addressed since early August, when Microsoft tagged Windows 8 with the RTM, or "release to manufacturing," label.

In Microsoft's terminology, RTM designates the point at which it considers the code completed, and ready to ship to computer makers for installing on new PCs.

Microsoft has never updated a version of Windows between RTM and when the OS hits retail and PCs powered by it reach stores.

"Very interesting," said Jason Miller, manager of research and development at VMware, and a frequently-cited source on patching. "We've never seen them do something like this before. They're definitely changing how they do things to add more features on the fly."

Others also applauded. Andrew Storms, director of security operations at nCircle Security, called it a "welcome change" and added, "End users should be happy knowing they are going to get the latest advancements in their Windows 8 install."

Typically, Microsoft has reserved most major changes for what it calls "Service Packs," collections of previously-released security patches, non-security bug fixes, and new features or improvements of existing ones. Service packs are usually issued every 18 months or so; Windows 7, for example, has seen only one such upgrade in the three years since its Oct. 2009 launch, Service Pack 1 (SP1), which shipped in Feb. 2011.

"There are always things you were aware of as you develop that you deferred fixing, because if you didn't you'd never finish the software," said Michael Cherry, an analyst with Directions on Microsoft and former Microsoft program manager. "Because there was no mechanism for releasing them as they were finished, you had to wait for a service pack."

In a Tuesday post to the "Building Windows 8" blog, Sinofsky said as much.

Sinofsky described how in the past, Microsoft would make scores of changes to accommodate new PCs that computer makers had created, but that previously it had no way to distribute the resulting improvements to all users, including those running the new OS on older systems.

"During the final months of Windows 8 we challenged ourselves to create the tools and processes to be able to deliver these 'post-RTM' updates sooner than a service pack," Sinofsky wrote. "By developing better test automation and test coverage tools ... Windows 8 will be totally up to date for all customers starting at General Availability."

General Availability, or GA, is Microsoft-speak for the official launch and on-sale date.

Analysts and experts searched for reasons why Microsoft broke with tradition to push what wags have already pegged as "Service Pack 0.1."

"What's the mindset that they really want to break?" Cherry asked. "They want consumers and enterprises to believe that they don't have to wait for a service pack [to install Windows 8]. This is more of a statement of direction than anything. Microsoft's saying, 'We can get stuff to you on the fly, so as we discover, validate, fix and test, we now have a mechanism to release them.'"

A long-held rule-of-thumb, especially among IT administrators, was that it was smart to wait until bugs had been rooted out -- and a first service pack released -- before deploying a new edition of Windows. But that rule has been relaxed in the last few years, as Microsoft has encouraged users to begin upgrades before SP1. In 2007, for example, Microsoft argued that service packs were no longer necessary, then hemmed and hawed for months before finally announcing SP1 for Vista.

More recently, Microsoft touted regular updates as a reason why customers should acquire the upcoming Office 2013 by subscribing to one of its Office 365 plans.

"This 'slipstreaming' of updates is really not any different than what Apple has been doing for a long time," said Cherry. "They release iOS but then updates come pretty quickly."

Miller echoed that. "Look at Google, they're constantly introducing new features in Chrome OS," Miller said. "Browsers on Windows are the same. Google and Mozilla are constantly updating [Chrome and Firefox]. So Microsoft is just getting into what other vendors are doing, adding minor functionality. It may get people a little more excited about Windows 8."

Cherry had another explanation, one derived from a previous groundbreaking move by Microsoft.

"I see them driven by the Surface PCs, which are sealed units," said Cherry of Microsoft-made hardware. The first Surface, a tablet powered by Windows RT, was unveiled in June and will go on sale in two weeks. "They're totally reliant on over-the-network updates. Some won't have DVD drives -- optical drives are likely to go away -- and as these sealed devices get more popular, on-the-fly updating is the way to go."

Apple has already ditched optical drives from its notebook lines, and those machines as well as the iPad, are usually updated over-the-air via wireless networks. The Cupertino, Calif. company has never collected updates into service pack-style bundles, but has instead issued multiple updates to OS X over the course of each year.

General Availability, or GA, is Microsoft-speak for the official launch and on-sale date.

Analysts and experts searched for reasons why Microsoft broke with tradition to push what wags have already pegged as "Service Pack 0.1."

"What's the mindset that they really want to break?" Cherry asked. "They want consumers and enterprises to believe that they don't have to wait for a service pack [to install Windows 8]. This is more of a statement of direction than anything. Microsoft's saying, 'We can get stuff to you on the fly, so as we discover, validate, fix and test, we now have a mechanism to release them.'"

A long-held rule-of-thumb, especially among IT administrators, was that it was smart to wait until bugs had been rooted out -- and a first service pack released -- before deploying a new edition of Windows. But that rule has been relaxed in the last few years, as Microsoft has encouraged users to begin upgrades before SP1. In 2007, for example, Microsoft argued that service packs were no longer necessary, then hemmed and hawed for months before finally announcing SP1 for Vista.

More recently, Microsoft touted regular updates as a reason why customers should acquire the upcoming Office 2013 by subscribing to one of its Office 365 plans.

"This 'slipstreaming' of updates is really not any different than what Apple has been doing for a long time," said Cherry. "They release iOS but then updates come pretty quickly."

Miller echoed that. "Look at Google, they're constantly introducing new features in Chrome OS," Miller said. "Browsers on Windows are the same. Google and Mozilla are constantly updating [Chrome and Firefox]. So Microsoft is just getting into what other vendors are doing, adding minor functionality. It may get people a little more excited about Windows 8."

Cherry had another explanation, one derived from a previous groundbreaking move by Microsoft.

"I see them driven by the Surface PCs, which are sealed units," said Cherry of Microsoft-made hardware. The first Surface, a tablet powered by Windows RT, was unveiled in June and will go on sale in two weeks. "They're totally reliant on over-the-network updates. Some won't have DVD drives -- optical drives are likely to go away -- and as these sealed devices get more popular, on-the-fly updating is the way to go."

Apple has already ditched optical drives from its notebook lines, and those machines as well as the iPad, are usually updated over-the-air via wireless networks. The Cupertino, Calif. company has never collected updates into service pack-style bundles, but has instead issued multiple updates to OS X over the course of each year.

Sinofsky did not explicitly declare service packs dead, but he seemed to hint it was on the cusp of obsolescence, and that Microsoft plans to deliver not only fixes and patches, but also new and improved features, via Windows Update.

"We think this new pace of delivering high-quality updates to Windows will be a welcome enhancement for all of our customers," said Sinofsky Tuesday.

There are risks to Microsoft's strategy, warned Miller and Storms. While enterprises traditionally test service packs before they're deployed throughout an organization, the security experts wondered if that would still take place when Microsoft instead delivers a larger number of smaller updates that may include new tools and features, or even "Modern"-style apps.

"My concern is that users may blindly put things on their systems," said Miller. "It's going to challenge organizations to expand their maintenance and testing Windows. We're going to have to adapt."

"Windows Update is an established and trusted delivery mechanism. but if a user installs an update from Windows Update and experiences a blue screen, then that trust will be lost," said Storms.

Even Cherry chimed in. "Back when Patch Tuesday got started, it didn't have a good track record and so a lot of us were concerned about mixing bug fixes and features together. Now, its track record is much better. But you're only as good as your last update."

Some Windows 8 users were thinking more about the size of Tuesday's update than about any potential problems in the future. "Wow, I don't remember the last time I've downloaded a 170MB patch from Windows Update that wasn't a Service Pack or a new app," said "Entegy" in a comment on Sinofsky's blog.

"Holy crap, this Windows 8 update today is 170MB. I think it's awesome they are doing this but I feel like an iTunes user," said blogger Robert McLaws on Twitter Tuesday, making fun of Apple's notoriously-huge updates for the music software and App Store.

A list of the updates issued Tuesday for Windows 8 and Windows RT can be found in this Microsoft support document.


Report by: Gregg Keizer